There are few more iconic images of Tokyo than the sight of thousands of pedestrians hurriedly passing over the Shibuya Scramble Crossing. With its distinct white lines, arial and ground level images of the intersection have featured in photo shoots, TV shows and films ranging from Lost in Translation to Resident Evil.
As a cultural and entertainment hub, the Shibuya District is one of Tokyo’s busiest and most fashionable areas. For young people it is the place to shop, eat and be seen. For business person, it is the home of creative start-ups and tech giants. With a huge variety of commercial buildings and offices located less than 1km from Shibuya Station, it is the part of Japan’s capital where entertainment and business come together in a synergy that makes it the perfect destination for events ranging from business meetings and conferences to incentives.
Connected through people, transport and technology
Due to its exceptional rail links, the Shibuya area greatly increased in popularity to become one of Tokyo’s busiest and most influential districts both for leisure and commerce. It is closely connected to the hearts and minds of the local population who have witnessed the Shibuya District grow in popularity through redevelopment and refinement of what a cityscape should look and feel like. It is the beating heart of Tokyo, connected through the latest technology, including 5G.
Shibuya benefits from fast trains to Tokyo’s major airports, making it an ideal destination for both domestic and international travellers. The rail infrastructure is augmented and supported by bus services and great road access, not just to Haneda and Narita airports, but also other nearby areas including Harajuku, Omotesando and Ebisu.
City of Entertainment and Culture
As a destination within the urban area of Tokyo. Shibuya is considered Japan’s City of Entertainment and Culture. Consequently, it is an ideal destination for meetings and incentives, where groups can truly appreciate Japan’s vibrant modern culture. In particular, creative companies, tech experts and fast-moving start-ups will feel at home holding events in Shibuya.
From Shibuya 109 – the trendy and popular shopping destination to the National Noh Theatre, the Shibuya area has options to suit a wide variety of delegate tastes. Other sites include the famous Hachiko Statue, Miyashita Park, the New National Theatre and a huge variety of bars and restaurants. These hospitality options range from local street vendors and traditional fairs to a multitude of Michelin starred restaurants, famous nightclubs and high-profile bars. The result is a true 24-hour city.
Appealing to All
Due to its appeal amongst younger, fashionable people, Shibuya gained popularity as Japan’s centre of IT and emerging technology through the late 90s. This led to a boom in office development leading to a substantial influx of brands. Today this means the district is home to a wealth of major ICT businesses including Google, DeNA, GMO Internet, CyberAgent, Trend Micro, and various apparel companies and entertainment providers. These names, plus the atmosphere surrounding Shibuya means the district regularly hosts events from sectors including fashion, culture, music and technology.
Once In A Century
The “Once In A Century” redevelopment plan for the Shibuya area and railway station, which is due to complete in 2027 has already transformed the district. New buildings, new cultural and entertainment facilities supported by a growth in other infrastructure will see the area further improve its offering to the events industry. Today the area benefits from both the Shibuya Excel Hotel Tokyu and the Cerulean Tower Tokyu Hotel but new options are opening regularly. Alongside the Hikarie Hall they provide excellent opportunities for event organisers and delegates.
Shibuya has always been a beating heart of civilisation; it continues to change and grow with the times – making it the perfect place for inspiring and creative events now and far into the future.